Third Paradise, City of Art

The term paradise comes from the ancient Persian language and means “protected garden.” We are the gardeners who must protect this planet and take care of the human society that inhabits it.

The Third Paradise is an artistic and social project conceived by Michelangelo Pistoletto, which proposes a vision of balance between nature and artifice: a new possible world in which technological progress is reconciled with the principles of natural life. Its symbol – a reworking of the infinity sign – represents the meeting of these two worlds, generating a “third” space, fertile and sustainable.

The Pistoletto Foundation, based in Biella, is an international center for art and social change. Founded by the artist, it promotes projects that combine culture, education, innovation and sustainability.

As a Third Paradise Ambassador, I advance the values of the foundation through actions, collaborations and visions that reflect the union of the human and the natural. Each ambassador receives a personalized logo, symbolizing their mission within this global network of transformation.